Remodeling Leads
Remodeling leads bought from a marketplace are often shared: the same homeowner hears from several contractors, and the job goes to whoever quotes lowest. We make yours a different way, from your own website, Google listing and ads, so every call and quote request is yours alone.
- on Trustindex (5.0 from 49 reviews)
- Owner-run since 2010
Where remodeling leads come from
- Lead marketplaces and directories
- You pay per request or per month. The homeowner often asked several pros at once.
- Google's Local Services Ads
- The pay-per-call ads at the very top of the page with the "Google Verified" check mark.
- Your own Google listing and website
- People who search, find you and call you directly.
- Google ads that send people to your website
- You choose the projects and the towns.
- Referrals and past clients
- They already trust you, as long as you stay in touch.
Why bought leads disappoint
- The race
- You call back in ten minutes and you're the third contractor they've heard from.
- The ballpark callers
- "Half my estimates are people who just want a number." Each one costs you an evening.
- The contract
- "It renewed before I noticed." You keep paying whether the requests turn into work or not.
- Nothing builds
- Stop paying and the requests stop. You're left with no reviews and no listing to show for it.
Leads you buy vs leads you own
| Bought | Owned | |
|---|---|---|
| Who else gets the call | Often other contractors. | Only you. |
| What you pay for | Every request, good or bad. | The ads and the work to run them. |
| Who owns the phone number and the reviews | The platform. | You. |
| When you stop paying | Everything stops. | Your website, listing and reviews keep bringing calls. |
How we produce yours
A page for each project type
Kitchens, bathrooms, basements and additions, each with photos and a price range, so callers already know roughly what a job like theirs costs.
Ads by project type
Only for the work you want, only in the towns you'll drive to.
A quote form that screens
It asks for the room, the budget and the start date before you call back.
Every call answered
A missed call gets a text back right away.
Follow-up for slow deciders
Texts and emails for the months it takes a homeowner to sign.
We count what matters at the end of the month: booked jobs, and what each one cost.
A remodeling result
Kitchen Tune-Up in Bloomfield, New Jersey, a kitchen and cabinet company, got 473 phone calls and 317 quote requests between January 2022 and March 2025. Every one came from its own Google ads, so none were shared with another contractor. Read the Kitchen Tune-Up story
Results depend on your market, your budget and how fast you answer the phone.
Remodeling leads questions
Something else on your mind? Call (647) 254-0850 and ask.
Start with your Google listing: photos of finished projects and a review from every client. Add a page for each project type on your website. Then run ads for the work you want next, and answer every call.
Bought leads are priced per request, and the price changes with the project and the town. We'd rather you count the cost of a booked job. Our plans are $1,500, $3,000 or $5,000 a month, plus your ad budget, with no markup. See what each plan includes.
Yes. They come from your own listing, website and ads, so no one else gets them, and we never resell them. For other trades, see exclusive contractor leads or deck builder leads.
Yes. If you want an agency to run all of it, read remodeling marketing agency, or start at renovation and remodeling marketing.
Find out where your calls are slipping through
Two ways to start, and neither one comes with a sales pitch.
Book a call.
Thirty minutes with someone who knows businesses like yours. We'll tell you what we'd fix first, and if we're not the right fit, we'll tell you that too.
Get the free check-up.
We look at four things: whether your calls get answered, how your Google listing stacks up, whether your website books work or just sits there, and whether you can tell which ads bring in customers. You get what we find in plain words.
Get the free check-up