Over the years, search engine optimization has had its share of controversy. The existence of social media strategies as well as black-hat practices made conducting proper SEO all the more difficult. Some companies choose to ignore it. Others put little value on it and stick to the basics. Ranking well on Google is still important
When you’re looking for free tools for online businesses, it doesn’t get better than Google My Business. This digital marketing tool offers tons of ways for companies to get closer to customers and grow their business. Best of all, all of the data that My Business gathers then synchronizes across platforms and other Google products.
A logo is an image that symbolizes your business and represents your brand visually. In this blog post, I will review the 7 different types of logo designs you will commonly find. For the most part, they’re all a combination of typography and images, each type of logo gives your brand a different feel. And
If you are creating online content with a goal of enhancing your business performance, trigger words are something you should know about. However, there is more to producing content that drives sales than just tossing together ‘magical’ word salad. And if you don’t know how to use trigger words and why they work, you are
As you may already know, sales funnels consist of a number of phases – awareness, interest, desire, and action. They represent the journey a typical buyer will follow before eventually buying a product or service. At the very top of the funnel are marketing actions that are meant to create awareness of the existence of
The sales funnel may seem like a new concept but it really isn’t. Marketers have been using this approach for years either knowingly or unknowingly to direct potential customers to their product or service. It is obvious that not everyone who shows interest in your product will purchase it in the end. Some are simply
Everything you need to know about Elementor Elementor is a WordPress page builder with a drag-and-drop functionality that lets you build professional webpages even if you don’t have any designer or developer skills. You can basically use Elementor without any knowledge in HTML, PHP, or CSS – which makes it possible to enjoy the rewarding
What Is An Online Sales Funnel? If you are a marketer, you probably know that the foundation of a successful marketing strategy is comprehensive knowledge of your niche, your market, and your target audience. However detailed your whole plan is, you are riding for a fall if you don’t know the first thing about the
Property owners will tell you how useful a onversion funnel is for ensuring all the gasoline gets into a lawnmower. Besides, how many scientists are grateful for a funnel that makes sure every drop of the fluid compounds get where they’re supposed to be, and don’t spill and probably dissolve their entire experiment stations? A
You’ve created an excellent video. Now what? Preston Martelly Just two decades ago, people didn’t have mobile devices or multi-media devices that could connect to the internet and probably download or stream high-volume video content. But today, video marketing is undoubtedly among the most tapped marketing strategies. Studies show that 51% of marketing experts globally
