Getting any local small business to show up in Google’s map section is a powerful way to get more leads from potential customers.
“The map pack” is the section towards the top of search engine result pages that shows businesses and where they are located. For general contractors dominating this area can be extremely beneficial, because people searching like knowing your business is close by and serves their area.
In this case study, Manta discusses the 5 steps a local contractor was able to dominate their market using local search engine optimization. Here are the best Google Maps Business strategies:
- Create a Google Business Page and Verify It With Snail Mail
- Create Local Directory Listings
- Get More Web Links to Your Site
- Use Schema Markup Code
- Get as Many Customer Reviews as You Can.
Getting your business to show up in Google’s map section is essential to dominating the lead generation game. It is essential when it comes to general contractor marketing.
Using a verified Google My Business page, directory listings, guest posting/other earned links, schema markup, and pushing reviews will help you get front and center in a couple months if you’re aggressive and your competition isn’t extremely thick.